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Let’s Add Some Pizzazz! / Добавим огоньку!
Read Добавим огоньку! The National Television Company (NTC) is losing its audience. Many years ago NTC was the best TV company in the United States, now it is the worst.
The owners of the network decided to end most of the old programs and add exciting new ones. They also fired the old programmers and hired you as the new programmers of NTC. You must make NTC Number One again.
Your research shows that most TV viewers in the United States are between 15 and 50 years of age, and that more women than men watch TV.
Decide and Write 1. Choose two of the following shows to put on the new NTC schedule:

New Show: Gourmet Cooking (educational)

This show will teach people how to cook unusual foods, such as coq au vin, baked Alaska, and truffles hollandaise. The program will also show viewers how to cook Chinese, Japanese, Brazilian, Greek, French, Israeli, and Italian food.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: Big Sur (a nighttime soap opera)

This program shows the lives of a group of people living in Big Sur, California. Situations will show the problems and lives of the people in the program. In the first program, we will see a dentist who is in love with his wife, his dental assistant, and two of his female patients.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: Medical Team (a drama)

This program will show daily lives of a hospital team in Miami, Florida. Situations will show special medical problems in the hospital. In the first show, doctors try to help a man with a bullet in his stomach and a woman with a bad heart.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: Kingdom (a drama)

This program will show the lives of very rich and powerful members of an "oil" family in Riyadh, Saudi Arabia. We will see how they live and what they do to increase their money and power.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: Hollywood Garbagemen (a comedy)

This program will show the funny life of two Hollywood garbage collectors. Situations will show the funny and unusual things inside the garbage cans of actors and actresses. In the first show, the garbagemen find $25,000 in the garbage can of a famous actress.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: Inside Art (educational)

This show will teach people about art. The program will travel around the world and study famous paintings. On the first program, the show will go to Amsterdam’s Rijksmuseum and study Rembrandt’s "The Night Watch." During the first year, the program will show the paintings of Jan van Eyck, Tintoretto, Titian, Botticelli, El Greco, Velasquez, Manet, Chagall, and Kandinsky.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

New Show: The White House (a comedy)

This program will show the funny side of politics in the United States. Situations will show that politicians are sometimes stupid and crazy. In the first show, a 70-year-old bad actor becomes president of the United States.

Reason to include (or not include) on the new schedule:
____________________________________________________________
How would you change the show to improve it:
____________________________________________________________

2. The two new programs you will include are:
_________________________ and _________________________

3. Write a description of one new show you want writers to develop.

New Show:
____________________________________________________________
Description:
____________________________________________________________
____________________________________________________________
____________________________________________________________
Extend 1. Do you think the government should control the programs on TV?

2. Does TV make society better or worse? List three positive effects and three negative effects of TV.

3. Do you think that TV will someday completely replace books?

4. Do you think that TV is gradually being displaced by the Internet in your country?

5. Do you like to watch sports events, movies, plays, and concerts on TV, or do you like to watch them in person? Why?
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